52 Products For Anyone In Their “TikTok Made Me Buy It” Era

We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed collects a share of sales and/or other compensation from the links on this page.

Psst — reviewers love this $7 hair treatment even more than Olaplex.

BuzzFeed Staff

A lot of people compare it to the Magic Eraser in paste form, so even your weirdest, most stubborn stains will meet their match.

Promising review: "The Pink Stuff is definitely worth all the hype it has been receiving. I had seen it in some TikTok compilations and decided to give it a try. The very first thing I cleaned was the inside of my bathtub and wow! It really made my bathtub shine. Before I was using Kaboom, and that didn't clean as well as The Pink Stuff did. I was seriously shocked. The next thing I decided to use it on was some caked on grease on my hood vent. Just like the bathtub I was shocked that it was able to get it all off. All you do is apply the paste with a sponge or cloth to whatever you're cleaning, and then rinse it with warm water. I found with stubborn spots add a little warm water on the paste (if you have a spray bottle I'd recommend filling that with warm water and mist the paste), scrub the spot a little longer, and then rinse. It worked with no issue. I'm definitely interested in to looking at their other cleaning products. I would highly recommend giving The Pink Stuff a try yourself!" —JMURR

Get it from Amazon for $5.97.

Promising review: "I bought this on a whim when I saw someone review it on TikTok. After using it several times over the course of a week, I immediately noticed the difference in the color of my teeth. I'm a smoker and a heavy coffee drinker. I'm finding that this product will be a lifesaver in terms of what my smile looks like. I would definitely recommend!!" —Mully

Get a two-pack from Amazon for $18.95.

Promising review: "I caved to the TikTok hype and now I am obsessed, lol! I have extremely sensitive skin but this was the first product that I didn’t have to go through a 'getting used to' phase." —Shelby

Get it from Amazon for $23.

Promising review: "It should come as no surprise in 2021 that I bought this thanks to a TikTok influencer, and honestly, I'm glad I did. I wanted a way to exercise that was both fun and did not include going into a gym (where literally no ones wears a mask), and a jump rope seemed the perfect solution. I love the counter — that was the draw — but it also counts your calories and the amount of time that you've spent jumping to track your progress. I will say jumping rope is not as easy as I remember as a child, but I'm excited to continue using this product and get better and better at it. Definitely worth the purchase." —Nicole Osti

Get it from Amazon for $13.59 (available in four colors).

Mouthwatchers is a small business established by Ronald Plotka, DDS, that specializes in antimicrobial toothbrushes designed to get deeper cleans even patients with "great" dental hygiene might miss with traditional brush and floss routines.

I personally bought this a few months ago and love it! I use an electric toothbrush usually, but I feel like I'm getting a much more satisfying clean from these?? Especially because I tend to get yellow stains between my teeth no matter *how* much I floss, and these bristles seem to actually target that a lot more effectively. I've switched to using this in the morning and the electric one at night and definitely see a difference in that area in particular.

Promising review: "This was another one of my TikTok purchases! I was skeptical but my kids hate flossing their teeth so thought this might help in between making them floss. They work amazing! My kids said they could see and feel a different on the first use and I agree! They are definitely with a try! I would suggest not pushing too hard, those tiny bristles really get in there and if you push too hard you nights be sore like I was. It felt like after going to a dental cleaning." —Amy N.

Get a two-pack from Amazon for $9.90.

This is designed to work on all hair types, with reviewers with 2b to 4c curls mentioning it worked for them!

Promising review: "I saw this on TikTok, and in between other compares products that were four times the price, I decided to bite the bullet and buy this — let me tell you, best decision ever! I shampooed my hair, then heavily massaged this in, from ends to scalp. The carton says 5-20 minutes... But I ended up leaving it in for two days! And after washing it out, my hair was so shiny, bouncy, and CURLY! My curl recovery journey has been long, but this has helped restore so much vibrance and shape to my hair. My mom has been stealing it from my bathroom every couple of days, after having similar results on her hair. Going to need to buy a few more to ward her off." —curlyhead3

Check out BuzzFeed's full review of the Elizavecca hair treatment for more deets!

Get a bottle from Amazon for $7.15+ (available in two sizes).

Useful Products is a US-based small business established in 2007 by car wash owner, electrician, and former bodybuilder Anthony LaPolla that specializes in drill-cleaning brushes and attachments.

Promising review: "So I kept seeing this item on TikTok and thought, 'heck, why not?' I love this item for deep cleaning, whether it's car mats, shoes, or the shower." —A. Givens

Psst – each of the different brush colors indicates which tasks the brushes are meant for based on their bristle type, so be sure to check which one is best suited for whatever you need to for! Yellow is the “all-purpose” medium bristle, but some are softer and harder depending on what types of surfaces you’re cleaning (but none of them will scratch!).

Get it from Amazon for $18.95 (available in six styles).

Promising review: "This was for my daughter who likes to try things off TikTok. She enjoyed tasting different flavors." —laysa silva

*Another* promising review: "I was looking for Mexican Candy to share at the office with the staff but wanted a good variety, not just one brand. This mix bag was awesome. It was fresh and had a very good assortment of more popular brands, not just cheap fillers. It was a big hit! Everyone in the office loved them! Will definitely order them again. Cheers!" —sumgurl

Get it from Amazon for $22.95.

These come with a wireless charging case that provides up to 14 hours of charge (with the earbuds able to play for four-plus hours with each full charge).

Promising review: "Best decision! These are the greatest headphones ever! I saw them on TikTok months ago and added them to my wishlist. I got a new phone that doesn't have the headphone port so I decided it was time to finally buy them. They are amazing and I probably won't ever take them out of my ears! 😂" —Katlyn D Arnold

Get it from Amazon $23.99 (clip the coupon on the product page to get $5 off this price; available in five colors).

Promising review: "Saw it on TikTok and knew I had to have one. I hate cleaning but get annoyed with the clumps of dog hair and bits of things on my kitchen floor. I usually just vacuum my tile with the vacuum which is a pain. This thing is so easy to just sweet things into and it sucks them right up. Sure, it's more expensive than my actual vacuum, but I've only had it three days and have used it two times." —Amazon Customer

Get it from Amazon for $95 (available in seven colors).

Promising review: "Found it on TikTok and I’m so pleased with the results. My nails are getting stronger and growing. And the best of all, not chipping. Love it." —sidna saavedra

Get it from Amazon for $9.90.

Promising review: "Adorable! I love all of the colors and how there are no batteries needed, you charge it through USB. It soft and doesn’t have anything that can be swallowed so it’s perfect for little ones. I should mention I bought this for my teenage children who love it too. They saw it on TikTok." —DentalDork

Get it from Amazon for $18.99.

Promising review: "I saw this on TikTok and Instagram. I decided to try it and it really works. I used it on my thighs and upper arms. I noticed a difference the first time and even more the second time!!! Fabulous product. Worth every penny." —Lana

Get it from Amazon for $12 (available in three sizes).

Peach & Lily is a skincare brand founded by celebrity esthetician Alicia Yoon that specializes in toxin-free, vegan beauty products made with recyclable packaging. The company plants a tree with each order, and a portion of its proceeds have gone to to Restore NYC since 2016.

Check out a TikTok of the acne spot dots in action.

Promising review: "This brand is so affordable and works just the same as the more expensive brands. I go through them so quickly so this is a plus! I’m generally a picker at my zits, but if I can get to one of these dots in time I save my face a lot of irritation and pain. I wear them at night and sometimes during the day, only takes about two to get rid of those pesky whiteheads, sometimes more for a big zit. They really suck everything out." —Savannah Wilson

Get a pack of 30 from Amazon for $4.88.

Promising review: "Like everyone else I saw this on TikTok and decided to give it a shot. Super fun to use. I'll admit it's difficult to start but once you get the hang of it after a few minutes it's super easy and fun. It is a little loud but nothing unbearable. The pieces are easy to add to, and the weight is not too heavy or light." —Richard Enriquez

Get it from Amazon for $29.99+ (available in four colors).

Promising review: "I was so excited to find this brand on a TikTok video (LOL)! Purchased two different pairs, and will definitely be buying more. Great quality for the price!" —Jalyn

Get it from Amazon for $32+ (available in women's sizes XXS–XXL and 18 colors).

Promising review: "This is one of my favorite purchases. Not gonna lie, TikTok made me buy this. So I buy it and I’m still a little nervous because it’s literally a glove. But nah, I used it with liquid body soap and I’ve never felt so clean in my whole life. I got out of the shower feeling like a freshly birthed baby. My skin had never felt so clean and I questioned how I went 32 years without this." —Brittney

Get a pair from Amazon for $8.99+ (available in three textures and as sets of two or three).

Fullstar is a small business established in 2017 that specializes in kitchen gadgets.

Check out a TikTok of the veggie chopper in action.

Promising review: "Makes life so much easier. I can't imagine chopping onions or bell peppers by hand anymore, and it does so much more. We used to have a Prepworks chopper which was a similar idea, but you had to press so hard to chop, and it broke after not too long. This one requires very little effort to cut through the food and it has a generous container." —Amazon Customer

Get it from Amazon for $29.99 (clip the $5 coupon on the product page to get this price; available in three colors and two styles).

Promising review: "I had had it with my broken basic mop and bucket. I tried to just get a dollar store Swiffer to get us by, but that wasn't cutting it at all. With three boys and a dog that makes his rounds on all the furniture and every exposed corner, I had to do something. After seeing a TikTok where a woman demonstrated this mop to clean her walls, and hearing my boss raving about it, I decided to click the Amazon button. Let me tell you, I HATE cleaning, I HATE mopping, but I LOVE for things to be clean. I was able to mop the entire house TWICE (Because it was that dirty. Please don't judge.) within an hour. A few days later I mopped the entire house again within 10 minutes because they weren't quite as dirty. On another positive note, my boys love the spinner and think it’s a toy! So, every time I get the bucket out my 10-year-old and 4-year-old ask to mop the house because they think it’s fun. MAJOR BONUS!" —Molly

Get it from Amazon for $34.97.

Promising review: "My cat sheds and I saw this on TikTok and very much thought of it as an impulsive purchase at first for its price tag. But no, this is a very very necessary item in my day to day life. Does it pick up every single hair leaving everything completely hairless, not really, it can be difficult to pick up hair from difficult crevices/corners and hair that's trapped within woven fabrics/upholsteries — HOWEVER — it does a wayyy wayyy better dang job than a lint roller or other products that rival this. My mother picked up something from a competitor and it did not clean up the hair as well as this did. I keep getting these for my pet-having friends as gifts because it's truly a holy grail product. I like that it picks up human hair too because as a long hair haver I can shed about as much as my cat does. It's a durable product too, I've had mine for about a year now and it still works like it used to and it's fairly easy to clean the inside." —Connie

Get it from Amazon for $24.99.

Promising review: "I saw one of these in action at a friend's house like five years ago and thought it was just a made up memory, because making ice cream out of solely frozen fruit seems wild. But when I saw a TikTok about it I immediately went to Amazon and bought it. Literally this was the BEST decision of my life. I cannot believe still how amazing this thing is! It makes the creamiest, best tasting fruit ice cream ever. It’s easy to take apart and clean, and super easy to use." —DMCKAY

Get it from Amazon for $39.98+ (available in five colors).

Promising review: "These jeggings are great! They’re super cute, soft, and fit really well. I didn’t realize they were going to be 'waist cinching' or whatever (didn’t read the description as I just saw them on TikTok and ordered), so they are right and kind of difficult to get on, but once I got them on they were snug and actually really comfortable! Probably going to order another pair!" —Amazon Customer

Psst — if you have Amazon Prime Wardrobe, you can try this piece out before you buy it!

Get it from Amazon for $12.92+ (available in women's sizes 2–28, three inseams, and 14 colors).

Promising review: "Saw this on TikTok and have no regrets! Sturdy and super easy to apply. Great bang for the buck!" —E. Bucci

Get it from Amazon for $11+ (available in seven colors).

Promising review: "OMG I’m obsessed with these earrings. They’re so pretty and lightweight. I never usually order earrings off Amazon but decided to get some since I saw them on TikTok. They’re great quality and I usually can’t wear fake jewelry since it makes my ears itch like crazy. This one didn’t do that at all. Another problem I have is earrings being super uncomfortable to sleep in but this one doesn’t do that either. I’m going to literally get every single size they have since I love it so much. Highlyyy recommend." —Ziyana Iyer

Get it from Amazon for $12.95+ (available in four sizes and four colors).

Promising review: "Works great! I saw a video for this product on TikTok, and knew that I needed it in my life. I love it, and it helps keep my new car looking clean and new!" —Alison Crawford

Get it from Amazon for $16.97.

Promising review: "My daughter wanted to organize the fridge after watching a series of TikTok videos! These were exactly what she wanted! Download TikTok for your kids and maybe they will want to help organize, too!" —Sarah C.

Get a set of eight bins from Amazon for $17.99.

Promising review: "I kept seeing this product pop up on TikTok so I decided to buy a pack and I'm SO GLAD I DID! These smell so good and are a perfect way to relax while in the shower. I now recommend them to everyone I know!" —Merry

Get a pack of 12 from Amazon for $26.97.

Promising review: "My hair has never been better! I got this because of TikTok and it has done wonders for my hair. My hair isn’t frizzy or dull-looking when I get up in the morning." —Aaron Key

Get a set of two from Amazon for $9.99 (available in 37 colors and four sizes).

Promising review: "I saw this product on TikTok and automatically liked it! I love that it comes in so many different colors and the top is wood. I drink lots of water and needed a cup I could take with me everywhere. I could also put iced coffee in it too. I love that it came with two straws, a clear one and white. I will be purchasing another one for my husband and also one for my mom in different colors!" —Rose

Get it from Amazon for $15.99+ (available in dozens of colors and in multiple packs).

TBH, this crossed my radar because of Stephanie Buttermore, a popular YouTuber who shares stories of her gym routines on Instagram.

Promising review: "I saw this on TikTok and was hesitant cause I’m used to buying, like, cheap $5 crop tops, but thank you to whoever on TikTok posted these because I’m gonna end up buying backups and every color. They’re so cute but still laid back and can be used from day to day going out or working out. They make the girls look great too without having to wear a bra underneath. A little pricey but so worth it." —Amy

Get it from Amazon for $22.99+ (available in women's sizes S–XXL and 20 colors).

Promising review: "I love this so much! I saw a TikTok of a girl who put disposable masks in it and had to get one. And it’s still useful when the pandemic is over to hold napkins. If you have a cream headliner it blends in super well. The zipper makes it look more expensive than it was. Honestly, it’s the the best 'upgrade' I’ve done to my car." —Laura King

Get it from Amazon for $13.97 (available in four colors).

Promising review: "First off, if you have extremely oily skin, this. is. it. I was so tired of getting blotting powder/wipes. It felt wasteful and always left residue on my face. I saw this on TikTok and NEEDED it. It was backordered but then I got an email saying it was in stock and I was SO excited. Not only is it affordable, but it's washable, which helps you save money and be less wasteful." —Kelsey B.

Get it from Amazon for $12.85.

Promising review: "So I’ll admit I got this on a whim after a TikTok video, however I’m in love with this thing! It’s so much fun to use and you make your at home drinks feel so much more special. It’s easy to use and froths pretty quickly if you’re on the fence I’d say what are you waiting for buy it already!" —Denise

Get it from Amazon for $14.99 (available in 23 styles).

The flavor enhancement is must noticeable on sharper and vinegar-based foods, like tomato sauces, dressings, and cheddar cheeses. The effects last up to an hour, and also increase saliva production for easier swallowing.

Promising review: "Don't hesitate to buy. I saw these on TikTok and wanted to try them. They’re awesome and make everything taste sweet." —Amazon Customer

Get a 12-pack from Amazon for $15.99.

Each set comes with a curling rod, two hair scrunchies, a claw hair clip, and two duckbill hair clips to set it in place. These are designed to work with all hair types, but work best if you roll them with damp hair!

Promising review: "Before purchasing, I’d seen a lot of reviews and tutorials on TikTok showing the results. My hair is thick, coarse, and naturally wavy, so I figured this might be a good alternative to rollers that are time-consuming to put in, difficult to sleep in, and ultimately not worth it. And MAN was I right to be hopeful. Wrap pieces of damp hair around it before bed, the tighter the wrap, the tighter the curl. Easy to sleep in since there’s nothing on the back of your head, and my curls are BOUNCY the next morning. My only complaint is that it doesn’t help give any top-volume, but nothing some teasing can’t fix. 10/10. I’ll never go back to a curling iron." —Mariah

Get it from Amazon for $6.29+ (available in six colors).

Promising review: "I bought this because of a TikTok video. Super cool and now nobody has to ask me if the dishes are clean or not." —D. Washington

Get it from Amazon for $6.39 (available in three styles).

Each set comes with 13 professional chef knives, kitchen scissors, a peeler, a two-stage stage knife sharpener, and an acrylic knife stand.

Promising review: "I love these knives! I saw them on a TikTok and decided I had to have a set of black knives and they exceeded my expectations for sure. Super durable, and very sharp. And they aren’t an eye sore in the kitchen." —Emily S.

Get it from Amazon for $39.99 (clip the $10 off coupon on the product page for this price).

Promising review: "I bought it because I saw a woman on TikTok showcase something similar like this on her page (on how to keep a home tidy) and I was like I HAD to buy! It’s wonderful! I have ALWAYS hated seeing all the clutter of cords stick out from cord extenders and having this makes my small place look cleaner and organized! I would recommend this for anyone!" —Chidi

Get it from Amazon for $26.99 (available in two sizes and colors).

Promising review: "How did I go so long without one of these??? The Saucemoto was my first 'TikTok Made Me Buy It' purchase and I have no regrets. It clips easily to my car's vent and the sauce cups clip in easily so I can dip and drive. No more trying not to dump the sauce by accident while steering with the same hand that's holding the dip cup. It even comes with a dip cup for those places that do the pouches for their sauces rather than the cups. (I'm looking at you, Arby's.) Ya know, you end up squeezing the sauce onto the wrapper that's balanced on your lap and you end up getting some sauce on your steering wheel. OR you try the whole 'wrapper and sauce on the passenger seat and try to dip while watching the road,' which usually doesn't turn out so great." —Pleasure Pamela

Get set of two from Amazon for $10.90 (available in two colors).

Some folks also use this for wine bottles!

Get it from Amazon for $39.99 (available in five sizes and three colors).

Promising review: "I love this TikTok clock. Here’s another 'TikTok/BuzzFeed brought me here' post. The clock is adorable and a modern thin clock that doesn’t look cheap, even though it is." —Tanitha Gaither

Get it from Amazon for $24.59 (available in six colors).

This shampoo was designed to work for sensitive scalps, color-dyed, and chemically processed hair, as well as for all hair types and textures, with reviewers with 3b–4c curls mentioning it worked for them.

Promising review: "I saw this product from a TikTok video. I was hesitant. I have been dealing with dandruff for almost 10 years, fortunately not that heavy but enough where it was embarrassing. I tried everything. Leave in conditioner, tea tree oil, Head and Shoulders, etc. One brand did work for a couple of days but that's it. But this product has worked EFFECTIVELY. Dandruff-free for two months so far. Can leave your hair feeling a little dry so just use conditioner and it will balance out. If other products aren't working for you with dandruff I can confidently recommend this one." —Martin C.

Get it from Amazon for $15.88.

Promising review: "Better than any strip! Saw this on TikTok and it’s everything. Love the auto night-light feature. So versatile and compact. Worth every penny. Will be ordering more." —Kelly

Get it from Amazon for $17.97.

Promising review: "I saw this on TikTok, it works great so far." —MarMarManuel

*Another* promising review: "After just two days of use, this adorable little octopus has done wonders for me, smells great too. Here's how I used it: I wore down the stick just a little to where the texture from the salt is visible, scrubbed around on my face so there was plenty of product, then I used my fingers to gently massage all the gunk away. Rinse, pat dry, and enjoy the softness. Highly recommended for people with sensitive skin like myself." —LuckLocust

Get it from Amazon for $12.50.

Promising review: "I first saw this on TikTok and I wanted it immediately. This makes washing dishes easier and faster. All you have to do is give it a pump or two and you’re good to go. It's 5/5 stars for me." —Sal

Get it from Amazon for $8.98 (available in three colors).

Promising review: "I bought these because I kept seeing them on TikTok, and I wanted to decorate them with cute designs. I did decorate them with my Cricut, and I just love them! They feel a bit thin to the touch, but are definitely durable! I’m so shocked I haven’t broken one yet, because I’m so clumsy, but they are definitely going to scratch that TikTok-buying itch! I love drinking iced coffee or beer out of them, it’s just a great shape glass! Thanks!" —Sara B

Get a set of six from Amazon for $24.93.

Promising review: "I love this item! I saw it originally on TikTok and thought it would be perfect for our bathroom! We have one bathroom upstairs and five people who use it. This cleared up so much counter space for us! There are ventilation holes where the cups go to help make sure they dry properly. The toothpaste dispenser has really been working to get every last drop out of the tube. Would definitely recommend for a family or kids bathroom. There is also a little storage compartment behind the toothpaste that is great for extra brushes, cotton swabs, or flossers." —Sariyah J

Get it from Amazon for $16.44 (available in three colors).

Promising review: "My daughter saw this on TikTok and she begged me to order it for her. Wouldn't shut up about it. Now every time I go into her room she's using it! So thanks so much for making these, she loves it!!" —Blu Scales

Get it from Amazon for $14.99.

Get it from Amazon for $16.69.

Also, these come in a TON of different colors and emotions (from angry to sad to, uh, murderous??), so you're guaranteed to find one to express yourself.

Promising review: "I saw this on TikTok like everyone else but I quickly realized, when I got one, how helpful this is to my family. Now they don't have to guess when they shouldn't bother me, they'll just KNOW. It's saving lives and it's adorable. The perfect thing. :)" —MCalms

Get it from Amazon for $11.11+ (available in 46 styles).

Promising review: "I bought this mascara after seeing it go viral on TikTok. This stuff is incredible. I've been using this mascara for two months, and it's still performing very well. I admit that I am not a fan of the packaging (it feels clunky, cheap, and plasticy), but it's the inside that counts, right? The formula builds well. The brush is the perfect length to grip and coat all of my lashes. It lengthens my short eyelashes after just one coat! I tested this against my more expensive mascaras, and it performed better than most!" —Gizelle Cade

Get it from Amazon for $9.98+ (available in five shades).

Youthforia is an Asian woman-owned small business established in 2020 that specializes in environmentally friendly, cruelty-free makeup made with at least 90% renewable ingredients.

Fun fact: All of Youthforia's makeup is designed with ingredients that make it A-OK for your skin to sleep with it on!

Check out a TikTok of the BYO Blush in action.

I tried this out myself and I have to say, it is WILD watching it adjust to your skin's pH in real time. It was a very bright pink at first but super easy to spread — a bit like Glossier's Cloud Paint, except personalized. It's very long lasting, too — I applied in the morning and could still see a rosy glow by the end of the day.

Promising review: "Dewy and glowy. I tried it over makeup and it appeared as a strong pink shade but settled to a flushed, glowy color. I had my little sister try it too because I wanted to see the color change again and it lasted a really long time on her. The texture was smooth and it was easy to rub in and blend out." —Summer

Get it from Youthforia for $36 or Amazon for $36.

Reviews have been edited for length and/or clarity.